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Singapore forum to explore the future of mobile marketing

The Mobile Marketing Association (MMA)   is hosting a forum in Singapore on April 23 to 25 that will bring together industry executives focused on building mobile campaigns.

“Over the last three years, the forum has grown and matured. Now that mobile is firmly entrenched as a part of daily life, we will be looking to the future of mobile, to that smarter tomorrow that we all want – but that will only come if we pull together and make it happen,” said Rohit Dadwal, Managing Director, Mobile Marketing Association Asia Pacific Ltd.

This year’s forum expects around 300 local and international delegates from telecommunications service providers, advertising networks, marketing agencies, brands, and technology and media companies.

Confirmed speakers include: Scott Jensen, Vice President of Digital Products, The Weather Channel;  Erin (Mack) McKelvey, Senior Vice President, Millennial Media Inc.; Tarek Miknas, Chief Executive Officer, Promoseven Group, and Chad Wollen, Group Head of Consumer Futures, Vodafone PLC.

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